After years of research and experiments, he invented the machine that costs only about Rs 66,000 viz a viz imported machines priced at Rs. 3.5 crores. Muruganathan's machine can be operated with minimal training and hence helping the women to become self dependent and start a viable business. It takes them a minute to make one napkin and they churn out 500 a day, selling them per piece or for Rs 23 for a packet of eight. Their profits vary as they charge more for a large hospital order and less for self-help groups.

Muruganathan has single-handedly tapped into the rural market for sanitary pads and caters exclusively to those women with no access to menstrual hygiene. Women in backward areas often use rags and other unhygienic protection during their menstruation. In many areas in the country, women are ostracized during this period.

Muruganathan has obtained a patent for his machine with the help of India’s National Innovation Foundation and has received accolades for his product and business model from many business leaders.

Muruganathan is bomabarded with calls from Government and private manufacturers but he does not want to sell his invention to rich people.

Many big corporates have associated themselves with Muruganathan's initiative as part of the CSR activity and are supporting his effort by sponsoring the units.

The machine has been praised for its simplicity as it runs on a combination of power and mechanical energy so the running cost also remains low. It can even run on renewable sources of energy so can be effectively used in the areas with low power supplies.

Muruganathan's commitment to social aid has earned him several awards. In 2014, TIME magazine placed him in its list of 100 Most Influential People in the World. In 2016, he was awarded Padma Shri by Government of India.

His story was the subject of a prize-winning documentary by Amit Virmani, Mensrual Man.